Seniors are pretty much invisible to advertisers in America. Have companies given up successfully advertising to seniors? We get weary of watching a TV world where you seldom see anyone over 50. And when you do, they’re most often ding-a-lings, duffers, or bores. Is there a secret to marketing to seniors? What is the best…
Senior Facts and Figures: Everything you need to know about today’s senior citizen demographic. Includes senior statistics, senior consumer information, etc. A VITAL AUDIENCE In the United States, there are about 52 million people who are age 65 or older, according to the U.S. Census Bureau. This demographic is projected to almost double in size…
When I say recycling is a thing of the past, I mean it, but not in the way you think. Modern generations often blame us boomers for not being greener and eco-friendly. Take a look at how we lived back in the good ol’ days. You’ll quickly realize that we recycled and upcycled even before…
Who doesn’t love a great corny joke? These jokes can make even the toughest audience smile. We’ve gathered the best funny jokes for adults so you can laugh until your stomach hurts. These adult jokes are not for the faint of heart! If you’re looking for something lighter that you can share with your entire…
Today, seniors are staying active and healthy for longer thanks to improvements in health care and more available information. This causes seniors to stay independent for longer, which is great but it also means they frequently spend more time by themselves. Senior citizen centers can provide a supportive community while allowing them to stay independent….
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